888, William Hill Acquires From Caesars Entertainment

888, one of the world's leading online betting and gaming companies, announced it has entered into an agreement with Caesars Entertainment, Inc. to acquire William Hill's international (non-U.S.) business at an enterprise value of £2.2 billion.

The acquisition will consolidate two highly complementary businesses and combine two of the industry's top brands to create a global online betting and gaming leader. The acquisition represents an innovative opportunity for 888 to significantly grow in size, further diversify its product mix, and accelerate the upward transformation of its revenue growth profile. The combination of 888 and WHI is expected to deliver significant operational efficiencies, including at least £100 million in pre-tax cost synergies per year, leading to improved revenue margins. On a normalized basis, the Group 2 expanded 2020 full-year revenue and adjusted EBITDA were $2.5 billion and $464 million, respectively.  바카라사이트 순위

The expansion group will be strong growth-oriented, benefiting from clear scale advantages and strong product and geographic diversification. With a focus on the regulated marketplace, the group will be able to deliver world-class products to its customers with the support of leading betting and gaming brands while driving continued growth and shareholder value creation over the medium to long term.